Puppo

Dogs are the absolute best.  So when we had the opportunity to support  local dog food brand, Puppo, ...we were pumped to say the least. 

Puppo is all about creating personalized nuturious food, specific to your dog's needs, so there's no more guessing at the right portions or trying to determine which brand is best. They needed an animated explainer video to help spread the word about their awesome product.  So we helped create a "spokesdog", Milo, and a Puppo employee, Poppy, to help introduce the world to a new way to feed your dog right.

Many thanks to the RM214 team for the opportunity to help, and for the wonderfully creative script and VO.  And thank you Zach (The Radio Pharm) for your mad SFX skills!

Client

Puppo

Agency

RM214

Team

RM214: Kate Broussard HEY-YO: Cameron Walker RADIO PHARM: Zach Gilltrap

Solutions

Creative Direction, Illustration, 2D Animation, Character Animation, 3D Animation, SFX

Character Design Sketches

We almost always start with rough sketches before we jump in to Illustrator. Here were the initital sketches for Milo and 2 character concepts for Poppy.  We really wanted to give Milo some doggles (puppy goggles), but they were deemed too distracting in the end.