Pando Telecom

One of our all-time favorite projects! Pando Telecom is a CO-based wireless telecommunications company, and we were tasked with creating a Brand Anthem video that would inspire and build trust within the Pando community.

Pando easily could have gone the route of creating a typical explainer video, by listing services and business strengths. But Pando isn't like most companies, and they understand that to truly connect with your audience, you have to tap into deeper authentic emotions.

From the start, we were inspired by their poetic script and their genuine desire to connect and support their community, clients and partners. 

It's been amazing to watch Pando grow since launching this video, and we look forward to watching these wonderful humans continue to thrive.

Client

Pando Telecom

Team

Copywriter:
Delaney Keating
Copy Editor:
Rachel Benskey
Creative Direction, Illustration, Animation:
Cameron Walker
2D Design & Animation:
Maria Franco
3D Design & Animation:
Brandon Blair
VO:
Joey Schaljo
Music, SFX:
Zach Gilltrap, Radio Pharm

Solutions

Creative Direction, Storyboarding, Illustration, 2D Animation, Character Animation, 3D Animation, VO, Music, SFX

Pando People

We created a unique set of characters to help tell the Brand Anthem story, that also could be utilized throughout Pando's branding journey. Looking to their logo and name for inspiration, we combined, rotated, and merged each individual letter in "pando" to create different body shapes. 

For the 3D textures, we paired an organic wood grain with a matte orange, connecting everything back to the aspens of the pando organism.